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Brand Tool Box® Personal Brand Tool Kit Building a strong personal brand is not complicated and is based upon relationship common sense. The process starts with an individual describing their personal brand platform. The Brand Tool Box® Personal Brand Tool Kit is the perfect tool to easily define a personal brand platform. The Brand Tool Box Personal Brand Tool Kit contains the Brand Tool Box® Personal Brand Handbook and the book Be Your Own Brand. Together, these two items will help you to learn more about yourself and more about how you interact with people in all aspects of your life. The Personal Brand Handbook is a collection of exercises designed to help you define your personal brand platform. By completing the exercises in this handbook, you will be taking the first step in proactively building a stronger personal brand. Be Your Own Brand, written by Karl D. Speak, presents a new and compelling brand-development model to help you succeed by building on your own unique values and beliefs. These “branded” relationships will let you be more of who you are, not less, in all facets of your life. This innovative brand development approach will also benefit companies and organizations of all types by harnessing the power of the individual to ignite the collective brand-building power inside the organization. Packaged together as a tool, these two items have been used by over six thousand people in companies all over the world to help them define their personal brand and to discover how they align with their organizations. |
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